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An interactive activation model of face naming
Authors:
Bredart, S., Valentine, T., Calder, A.J. & Gassi, L.
Reference:
Quarterly Journal of Experimental Psychology, 48A(2) , 466-486
Year of publication:
1995
CBU number:
3363
Abstract:
Burton and Bruce's (1992) model of face naming predicts a "fan effect", in which naming of famous people about whom many descriptive properties are known should be slower than naming of celebrities about whom few properties are known. An experiment is reported that showed that contrary to this prediction, knowledge of many descriptive properties facilitated face-name latency. An alternative architecture for an interactive activation model is proposed in which descriptive properties are represented in separate pools of units for each domain of information and in which names are represented in separate pools of units for each domain of information and in which names are represented in a separate pool of lexical output units. Computer simulations showed that this model could simulate the previously available empirical data as effectively as Burton and Bruce's (1992) original model. However, the proposed model could also simulate the effect of a number of known descriptive properties on face-name latency observed in the experiment reported. The new architecture also has the advantage of being more compatible with current models of speech productions, and it allows preserved access to unique semantic properties in the context of impaired face naming as reported in the neuropsychological literature.
MRC Cognition and Brain Sciences Unit

